The awesome thing about hybrid events is that they combine the best of both worlds. The experiential and physical elements of what makes an event memorable, combined with the efficient, scalable and measurable elements of an event that makes it valuable.
Core to the value proposition of any event, especially to its sponsors, it the ability to capture detailed metrics from their in-person and virtual elements. A few weeks back, we announced SmartSight, PheedLoop’s native, state of the art, real-time analytics system.
Today, we’re excited to announce that we’re adding a lot more value to SmartSight by bringing you several critical new metrics that will allow you to make better decisions about your event and demonstrate return on investment.
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For each of these metrics, you can use Advanced SmartSight to drill down deeper into the data as well. Here’s a list of all the new metrics you will have access to for events running after June 4th as that will be when the collection of these new metrics will officially begin. Of course, some of these metrics are also part of your reporting section already, but now they are visualized and real-time via SmartSight!
- Exhibitor file downloads
- Session file downloads
- Attendee profile updates
- Session check-in survey completions
- Matchmaking survey completions
- Gamification spots found
- Posts in the event feed (including photos in the photo booth)
- Exhibitor lead captures
We’ll keep adding more metrics to SmartSight for you, and as always let us know if you have any suggestions or requests!